Ethical Fashion with a Purpose: CLOTH & CO Collection

Cloth & Co. was founded by mother Caroline and daughter Daisy, who share a passion for positive environmental and social change. Their journey began in 2007 when Caroline introduced Daisy to India, where they worked on a block-printing project with women in villages outside Jaipur. This initiative focused on empowering women, creating long-term livelihood opportunities, and guiding them to help them create marketable products.

In 2014, Cloth & Co. was officially launched. Caroline, the creative force behind the brand, and Daisy, a graduate with a Master’s in International Business, combined their expertise and experiences to create a business that blends community development with sustainable, natural materials. Their mission is to craft high-quality garments that support women’s health, education and provide dignified employment opportunities.

Natural fibres are central to Cloth & Co.'s collections, with a focus on 100% organic cotton, linen, hemp, and recycled cashmere. The brand partners with like-minded individuals and organisations to ensure that every product is produced ethically and provides fair wages, dignified work, and benefits for women and their families.

In a world where sustainability alone is no longer enough, Cloth & Co. is focused on regeneration. They are committed to protecting and regenerating biodiversity at every step of the production process, from the farm to the factory, and into your wardrobe. Cloth & Co. is working towards a brighter, more sustainable future — one garment at a time.